Mergent Intellect offers private and public U.S and international business data, industry news, facts and figures, executive contact information, and industry profiles. This product is an upgrade to Hoover's Academic and includes access to First Research.
First Research users must start at Mergent Intellect and click through to First Research. Enter any email address at the "Access First Research" screen and click submit.
First-time users need to create an account WHILE ON CAMPUS, using their Cal Poly email address. Use the Register link at the login screen. VPN recommended.
Also known as University Internet Reporter, MRI provides information on demographics, lifestyles, product and brand usage, and advertising media preferences of consumers.
MarketResearch.com Academic is a research report database covering market intelligence on consumer demographics, market size and growth trends, industry forces and structure, product trends, competitive environment analysis, and company profiles.
Provides information, research reports and statistics on the California economy and public policy issues. Also provides access to selected policy reports, statistics, and information at the national and international scale.